In this lesson, you'll survey how great websites attract visitors and make content inviting and accessible. You'll find out how effective websites gather valuable information about who's visiting the site and then learn how sites attract and retain mobile users.

This lesson is a compressed, intense survey of the basic techniques involved in building modern web pages with HTML5 and CSS3. You'll examine, deconstruct, and customize an HTML page and a style sheet.

This lesson balances art and technology. You'll start by defining and applying a color scheme to your site. You'll then test the HTML and CSS code for errors and check links and spelling. After that, you'll be ready to upload your site to a remote host.

In this lesson, you'll explore two techniques for creating inviting websites: CSS3 gradient backgrounds and web fonts. Both of these help you create an engaging and distinctive look for your site. Most important, new CSS3-based techniques allow you to implement these features in a way that doesn't affect download time!

"Native video" plays in a browser without any plugins. HTML5 marked the emergence of native video, and all current-generation browsers support it. In this lesson, you'll learn what its advantages are and how to present it in formats that are accessible to the greatest possible range of users.

Collecting data through forms is one of the most valuable and underrated elements of advanced web design. In this lesson, you'll learn to build basic forms, so visitors can sign up for your email list.

In this lesson, you'll explore some remarkable new features in HTML5 that make it easier and more inviting for people to fill out forms. You'll also look at how server-side scripts manage form data.

HTML5 semantic elements are a radically new and better way to structure web page content. In this lesson, you'll learn to apply them.

How do the needs of smartphone and tablet users differ from the needs of laptop and desktop users? In this lesson, you'll build on basic fluid design techniques by adding media queries that allow you to design a completely distinct look and feel for different-sized browsing environments.

Slide shows are one of the most widely used elements of attractive, inviting web pages. In this lesson, you'll download a jQuery slide show widget and then customize its HTML and CSS code to integrate it into a website.

You've learned about jQuery, but what about jQuery Mobile? In this lesson, you'll use it as you create app-like mobile web pages. You'll also integrate them into a site and learn how to build sites that work well in any environment.

It's time to give your mobile site some style. ThemeRoller for jQuery Mobile generates custom CSS for jQuery Mobile sites. With ThemeRoller, you can define global styling elements like fonts and color swatches that you can apply throughout a mobile site.